Problem: generic writing

AI Writing Feels Generic? Make It Sound Human & On-Brand

Transform bland AI output into unique, on-brand content with voice guidelines, constraints, and specific examples.

Transform bland AI output into unique, on-brand content with voice guidelines, constraints, and specific examples. This comprehensive guide will walk you through exactly why this happens and proven techniques to fix it permanently.

Why generic writing Happens

Understanding the root cause helps you prevent this issue in the future. Here are the main reasons:

No voice or style guidelines
Missing specific examples
Generic 'write about X' prompts
No constraints on length or tone

How This Problem Shows Up

You'll typically notice this issue when your AI feels unreliable or frustrating to work with. Common symptoms include:

Repeats the same phrases
Sounds like an AI, not your brand
Too fluffy and not specific enough
Lacks personality or voice

Common Mistakes Users Make

These common pitfalls often make the problem worse. Avoid these to get better results:

❌ Vague Instructions

"Write about AI" instead of "Write a 500-word article about AI for small business owners"

❌ No Context Provided

Assuming the AI knows your background, expertise level, or specific requirements

❌ Single Prompt Approach

Using one prompt when you need multiple iterations or different techniques

Step-by-Step Fix

Follow these proven steps to resolve the issue systematically:

1
Define your brand voice clearly
2
Add specific examples and constraints
3
Include personality traits
4
Set clear length and structure requirements

Best Prompt to Fix This Issue

Copy and paste this proven prompt template to get reliable results every time:

Write in the voice of [BRAND PERSONA]. Use [SPECIFIC TONE] language. Include [SPECIFIC EXAMPLES]. Make it sound like [HUMAN WRITER] wrote it. Topic: [TOPIC]

Alternative AI Tools

If you're still having issues, these alternatives often handle this problem better:

Copy.ai (brand voice training)

Better for generic writing issues

Jasper (business writing)

Better for generic writing issues

Writesonic (SEO-focused)

Better for generic writing issues

Grammarly (editing)

Better for generic writing issues

Frequently Asked Questions

Why does AI writing sound generic?▼

AI models generate from patterns in their training data. Without specific constraints, they default to the most common, safest writing patterns.

How do I create a brand voice for AI?▼

Define specific traits (formal/casual, technical/simple), provide examples of your brand's writing, and include personality guidelines in every prompt.